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Practice Management Clinics

Thursday, September 15, 2011
1:00PM - 4:00PM

Location

(C) 113B

P709

Marketing Without Advertising! Best Marketing Strategies Customized to Fit Your Practice!#

Betsy Wheat
President
Betsy Wheat Consulting
Plano, TX

Synopsis

What counts in marketing today is not what a practice advertising about itself, but rather what your referring practices and the patients you treat are saying about you. Before you spend a small fortune on advertising, find out what the best internal marketing stratagies are and how your practice measures up.

Learning Objectives

At the conclusion of this presentation, participants should be able to:

  1. Identify specific measurable goals for marketing;
  2. Secure an excellent return on investment (ROI); and
  3. Emply a clear cut plan to attract more quality referrals.

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